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MR D.I.Y. Rewards Malaysian Youth Further

 

MR D.I.Y. Group (M) Berhad (“MR D.I.Y.”), Malaysia’s largest home improvement retailer, has announced its support of the Government’s eBelia initiative. The company is collaborating with ShopeePay and Touch ‘n Go eWallet to reward eligible Malaysian youth who redeem their eBelia credit via these two e-wallet providers with cashback vouchers from MR D.I.Y. The reward programme runs from 1 June until 31 July 2021.


These cashback vouchers will be automatically credited into the accounts of those who redeem their e-Belia credits via ShopeePay and Touch ‘n ‘Go. ShopeePay users will receive a RM5 cashback voucher that is redeemable at MR. D.I.Y. and MR. DOLLAR stores with a minimum purchase of RM10, while Touch n’ Go e-wallet users will receive a RM2 cashback voucher that is redeemable at MR D.I.Y. stores when they spend a minimum of RM40. All vouchers issued are on a first-come-first-served basis, and redemption is limited to one (1) voucher for each eBelia recipient.

Commenting on the initiative, MR D.I.Y. 's Group Vice President of Marketing, Andy Chin said, “As a homegrown Malaysian brand, we are continuously looking for ways to support the rakyat, and help them stretch their ringgit. This collaboration with ShopeePay and Touch ‘n Go eWallet allows Malaysian youth to get more value from the Government’s e-Belia programme, while also encouraging the younger generation to go cashless.”

“We have a wide range of products that students and young adults need to learn, including stationery items, and computer and mobile accessories. This will allow Malaysian youth to continue to fulfil their lifestyle and study needs without burning a hole in their pockets. It’s yet another way for us to deliver on our promise of “Always Low Prices”, and we thank ShopeePay and Touch ‘N Go for working with us to make it happen,” added Chin.

eBelia recipients can use the vouchers to purchase a myriad of products, including food and beverage, health & personal care products, computer accessories, household products and more.

The eBelia programme is an initiative by the Government under Budget 2021, coordinated by the Ministry of Finance Malaysia. The programme aims to encourage the usage of cashless payment systems among the youth. Eligible tertiary education students aged 18 to 20 years old can claim an e-Wallet credit of RM150 from any one of the four participating eWallet platforms: ShopeePay, Touch ‘n Go eWallet, Boost, and BigPay. Redemption of eBelia credits can be made from 1st June 2021 to 22nd July 2021 while credits can be utilised up until 31st July 2021.

For more information about MR D.I.Y., visit MR D.I.Y.'s website www.mrdiy.com, e-commerce platform, www.mrdiy.com.my, and follow MR D.I.Y.’s social media, Facebook and Instagram for the latest updates.

About MR D.I.Y.

MR D.I.Y. is a home-grown enterprise with 783 stores across Malaysia and 5 in Brunei. The home improvement retailer has been dedicated to making a positive difference in the lives of its valued customers by offering convenience at all of its stores nationwide and online at www.mrdiy.com.my.

All MR. D.I.Y. stores are managed directly and the company often works in collaboration with other mass merchandise retailers or owners of malls or shopfront properties. MR. D.I.Y. stores offer a wide selection of — approximately 18,000 SKUs — across 5 major categories, namely hardware; household and furnishing; electrical; stationery and sports equipment 

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