Today, Lexis Hotel Group announced a
strategic partnership with BIG Loyalty, a comprehensive lifestyle reward
platform. The deal brings together two of the country’s biggest names in travel
and hospitality, giving BIG Members access to rewards and benefits offered by
the Lexis Hotel Group.
Through this partnership, BIG Loyalty
members are able to enjoy loyalty points and discounts all-year round at one of
Lexis Hotel Group’s resorts, Lexis Hibiscus Port Dickson. From 29 June until 15
July this year, BIG Members can earn 15x BIG Points for every RM1 spent on https://reservations.travelclick.com/97389?RatePlanId=4638150
for a stay at Lexis Hibiscus Port Dickson from 1 July 2020 to 31 March 2021.
They are also able to enjoy a 10% discount at the resort, on top of the BIG
Points.
“We are excited to enter this
partnership with BIG Loyalty. Allowing members to earn BIG Points and enjoy
discounts is just the start”, said Mandy Chew Siok Cheng, President, Lexis
Hotel Group. “We look forward to working with BIG Loyalty and finding even more
ways to evolve the partnership, offering greater flexibility and more relevant
ways to engage with their members when they’re traveling”.
About Lexis Hotel Group
Lexis Hotel Group provides discerning leisure and business
guests with practical and luxurious accommodations across various properties in
Malaysia. It is steadfast in offering professional management services for
hotels and resorts, and has successfully built a strong, profitable and visible
premier niche brand in the hospitality industry especially in managing
award-winning unique water chalets as well as pool villas. The brand currently
manages four properties, namely Lexis, Grand Lexis and Lexis Hibiscus, all
located in Port Dickson, as well as Lexis Suites Penang located in Penang,
Malaysia. Future direction of the Group includes Imperial Lexis Kuala Lumpur, a
five-star luxury hotel located in the vicinity of the prestigious KLCC enclave
and Lexis Hibiscus 2, an upcoming luxury resort in Port Dickson.
About BIG Loyalty
BIG Loyalty was incorporated in
December 2010 and is owned and operated by BIGLIFE Sdn Bhd (formerly known as
BIG Loyalty Sdn Bhd) Company No. 201001040731 (924656-U), a subsidiary of
RedBeat Ventures Sdn Bhd in collaboration with Aimia Inc. Started as an airline
loyalty programme for AirAsia, today we have grown into a comprehensive
lifestyle platform that goes beyond just flights, presenting a new, holistic
way of rewarding loyal BIG Members with over 300 partners across lifestyle,
travel and financial services categories.
BIG Loyalty is currently one of the
largest loyalty programmes across Asia and beyond, where millions of BIG
Members can enjoy the lowest AirAsia flight fares and exclusive offers from our
wide range of partners. BIG Members can earn BIG Points from a great variety of
brands; and use them to redeem AirAsia flights, pay for AirAsia bookings and
redeem partners' deals for greater savings and rewards. Other members-exclusive
privileges include 24-hour priority booking for all AirAsia sales and instant
points conversion from bank or loyalty points to BIG Points and vice versa on
BIG Xchange.
BIG Loyalty won the "Excellence
in Management" award at the Loyalty Awards 2020, the only Asian company
amongst other European winners. BIG Loyalty is the proud winner of the Loyalty
Mega Awards 2019 and was named Best in eCommerce - P2P and Best in eCommerce
(eRetailer) - Lifestyle & Travel at the Asia e-Commerce Awards 2019.
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