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NASIM LAUNCHES NEW PEUGEOT 3008 SUV PLUS AND NEW PEUGEOT 5008 SUV PLUS

Nasim Sdn Bhd, the official distributor for the Peugeot brand in Malaysia, has kicked into high gear for second half of 2019 through the launch of the New Peugeot 3008 SUV Plus and New Peugeot 5008 SUV Plus.

SM Nasarudin SM Nasimuddin, Group Executive Chairman & CEO, Naza Corporation Holdings said, “The New Peugeot 3008 SUV Plus and New Peugeot 5008 SUV Plus are the culmination of a joint agreement in 2018 between Naza Group and Groupe PSA to establish Naza Automotive Manufacturing (NAM) as the Southeast Asia hub. We are excited to be celebrating this milestone with two of Peugeot’s best performing models that continue to blaze the trail for SUVs and pushing boundaries of possibility.” 
Dato’ Nik Hamdam Nik Hassan, Deputy Group CEO, Naza Automotive Group; Laurence Noel, Head of ASEAN – CEO of Naza Automotive Manufacturing, Groupe PSA; Jean Christophe Calandot, Head of Sales & Marketing of ASEAN Operations, Groupe PSA; Yasser Awan, CEO of Nasim Sdn Bhd; Nasim Sdn Bhd today launched the New Peugeot 3008 SUV Plus and New Peugeot 5008 SUV Plus.

“NAM has benefited greatly from progressive enhancements since Groupe PSA’s involvement, including expertise from a dedicated industrial team and technology transfer from the latter’s headquarters in France. We are excited to unveil another two SUVs produced by NAM for local distribution and regional export in the near future,” added SM Nasarudin. 

Continuing their momentum into second half of 2019, Nasim is confident of a strong sales performance this year driven by demands for its SUVs.

The New Peugeot 3008 SUV Plus underscores the French marque’s expertise in crafting a highly successful SUV that is built on the principles of design and advanced technology. The global success for the winner of ‘European Car Of The Year 2017’ and ‘Malaysia Automotive Institute’s Car Of The Year 2018’ evidently resonated with Malaysian road users last year by recording the country’s highest sales volume for a European SUV.

Just as equally impressive is the New Peugeot 5008 SUV Plus whose predecessor successfully entered the C-segment SUV territory as an expressive 7-seater that assimilates the space and practicality of an MPV with the dynamic appeal of an SUV. Now improved with upgraded creature comforts and technology, the SUV has trumped over established competition to clinch the 7-Seater SUV of the Year at the DSF.my VOTY Awards 2019 and Best Family SUV at the Cars of Malaysia 2019.

While its distinctive front face retains a floating grille design and LED Sequential Scrolling Indicator, the vehicle dons a new roof rail design and chrome side mirrors reaffirming the vehicle’s muscular yet elegant characteristics. Both the New 3008 SUV Plus and New 5008 SUV Plus come with a new panoramic sunroof and sport 18-inch alloy wheels in two-tone diamond finish.

The sophisticated interior is an invitation to experience comfort, serenity and luxury. Once inside, occupants are welcomed by plush Claudia leather seats with either Graphite or Goa stitching that varies by the variant. Maintaining its fresh and dignified leather and fabric dashboard and door panel décor, the dashboard is further illuminated by blue mood lighting touches all around the cabin.

Committed to delivering a high-end experience, the new Peugeot i-Cockpit reflects this promise through numerous thoughtful touches. A new Navigation function is now embedded in the 8-inch Multifunction Colour touchscreen on both the New 3008 SUV Plus and New 5008 SUV Plus. The segment-leading 12.3-inch high-resolution Head-Up Digital Cluster Display becomes more customisable with the addition of ‘Onyx’ graphical style, a new ‘Driving Assistance’ display mode and new tailor-made ‘Personal’ modes. The New 5008 SUV Plus can display an additional ‘Navigation’ mode to reflect map manoeuvres right in the driver’s eye level.

Peugeot i-Cockpit Amplify adds a touch of youthfulness to the cabin by allowing the adaptation of key settings enabled by two distinctive ambiances that evoke emotional satisfaction: ‘BOOST’ for a dynamic experience or ‘RELAX’ to envelope the occupants in a serene ambiance. Activating the new Drive Sport Pack heightens the sight, touch and hearing senses for a sporty grip and feeling through stiffer assisted steering, more responsive accelerator, greater engine and gearbox agility and digitally amplified engine sound.

An ingenious motorised smart tailgate is built into both models to provide convenience in opening and closing the boot hands-free with a swift foot motion under the bumper’s centre.

To fully appreciate the capability of the New 3008 SUV Plus and New 5008 SUV Plus takes a multitude of Advanced Driver Assistance Systems such as Driver Attention Alert, Speed Limit Recognition and Recommendation, 180 degree reverse camera with stitching function, and an upgraded Blind Spot Information System and Active Lane Departure Warning, which utilises a windscreen camera to detect road markings and automatically adjusts the vehicle’s direction slightly while alerting the driver.

Reinforcing safety are industry standard features such as 6 safety airbags, Advanced Electronic Stability Program, Advanced Grip Control, Hill Start Assist, Indirect Tyre Pressure Detection and an Electronic Stability Program which incorporates Anti-lock Braking System (ABS), Electronic Brake-force Distribution (EBD), Emergency Brake Assistance (EBA), Wheel Anti-Slip Regulation (ASR) and Dynamic Stability Control (DSC).

The Active base variant of the New Peugeot 3008 SUV Plus is offered at RM150,888 while the higher spec Allure variant goes for RM163,888, both on-the-road prices excluding insurance. The New Peugeot 5008 SUV Plus also comes in the Active and Allure variants, priced at RM166,888 and RM179,888 respectively.

Both models and their variants come in Nera Black, Pearl White, Amazonite Grey and the new Aster Grey colours, with the New 3008 SUV Plus receiving an exclusive Metallic Copper colour and the New 5008 SUV Plus getting the distinctive Emerald Crystal finish.

In line with Peugeot’s distinguished standards and to provide the best ownership experience, both SUVs come with 5 Years Peace of Mind warranty, 3 Years Free Service, together with Nasim’s existing 24-hours Peugeot Assistance towing service and complimentary access to SkyLounge by Naza at Subang Skypark*.

* Terms and conditions apply.


About Nasim Sdn Bhd
Nasim Sdn Bhd was appointed the official distributor of the Peugeot brand in Malaysia in January 2008 by PSA Peugeot Citroën (now known as Groupe PSA) and over the years have seen tremendous progress over its decade-long existence. The Peugeot brand’s steady growth in the domestic automotive industry landscape culminated to the brand becoming the best-selling French marque in Malaysia and Groupe PSA ear-marking Malaysia as its manufacturing hub for right-hand drive car markets in the ASEAN region in 2010.

In 2018, Nasim’s parent company Naza Corporation Holdings added another feather to its cap through the signing of a share sale agreement and a joint venture agreement with Groupe PSA to establish shared operation of Naza Automotive Manufacturing (NAM) in Gurun, Kedah, Malaysia as the latter’s ASEAN manufacturing hub. The first exports of the multi award-winning Peugeot 3008 arrived in the Philippines and Thailand in July 2019.
                          
Nasim’s initiatives to expand the Peugeot brand in Malaysia culminated in the company receiving official recognition in 2008 from the Malaysian French Chamber of Commerce and Industry (CCI France Malaysia; previously Malaysian French Chamber of Commerce and Industry - MFCCI). Nasim received the Smart Partnership Award for its efforts in significantly enhancing economic relations between France and Malaysia.

For more information on Peugeot Malaysia, please visit www.peugeot.com.my. Follow us on social media:
·         Facebook: PeugeotMalaysia
·         Instagram: PeugeotMalaysia
·         Youtube: PeugeotMalaysia

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